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Instructor Spotlight on Shannon Link: Franchise Owner Edition

Get to know our fearless leader and Franchise Owner, Shannon Link! Shannon has been a franchise owner for over 4 years and continues to bring moms from all over NoVa together. She has created the village we all love! This month, we’ll put the spotlight on Shannon. When she isn’t doing all of the behind the scenes of running a business, you can find her teaching Body Back (and more!) throughout the week.

“I am so glad I got into the Body Back program. I know I am stronger and more at ease because of this program! Shannon as a Body Back instructor really makes you want to bring you’re a game! I love the energy that she puts into her workouts and I never leave without breaking a hard sweat! Thank you for all the encouragement and pushing me past my ‘limits.’” – Brittnay Watson, Team Member and Stroller Strides/Body Back Mama

“I love going to Shannon’s Body Back classes. Whether it’s a quick chat before class, an extra verbal push while we are doing burpees, or a passage she reads during meditation, she is always encouraging you to be your best.” -Diane Rumberger, Body Back Mama

“Shannon’s energy is unreal. She’s always so positive and upbeat and no one really knows how she does it. Her workouts are always intense but in a great way, and her personality and energy make it so you don’t really realize how hard you’re working while you’re in it. She’s built an amazing community that has brought us all together and impacted so many of us in the very best ways.” – Kayla Lyon, Team Member and Stroller Strides Mama

“I love that Shannon keeps it real. She’s a working mom who has kids and a husband who need her, just like the rest of us. So she understands. BUT that doesn’t keep her from encouraging and pushing you to be a better you. She has challenged me to raise my expectations of myself, and I already know that I’ll come out of Body Back a new woman because of her.” -Ashley Varga, Body Back Mama

“I’ve known Shannon for nearly four years and she has truly changed my life. Shannon possesses the qualities of all great motivators. She’s hard-working, honest, passionate, inspiring, and has amazing energy. She makes you want to work really hard and bare your soul. I always leave her Body Back classes feeling like a million bucks!” – Robin Houlahan, Team Member and Stroller Strides/Body Back Mama

What is your WHY?

I wish for every mom to have a place to just BE and to feel supported on this crazy ride called motherhood. Nearly six years ago Stroller Strides literally saved my life. The feeling of isolation and depression vanished – that is why I have to share my love of FIT4MOM to every mom crossing my path. Moms need to know that they are not ‘just’ a mom, they too need to be heard, valued and respected for all the change and hard work they do every day. Solidarity – it takes a village!

What do you love most about being a franchise owner?

I absolutely love seeing all the friendships that get forged and blossom throughout the years for both moms and the kiddos. Never in a million years did I imagine doing this type of a ‘job’ – can’t really call it a job because I love it so much. I mean, I get to mingle, provide support, hold babies, drink coffee, have lunch dates, have play dates, enjoy good company at Mom’s Night Outs and field trips, I get to meet so many awesome local business owners that I partner with (without them I wouldn’t be able to do this!), my team members are absolutely phenomenal (they hold it all together in our crazy large franchise!) and of course I do kind of like to tell people what to do…………………….just kidding, well, no I’m not…. 😉

What is your favorite song and exercise combo to sing at Stroller Strides?

Oh, how I love teaching Stroller Strides. Seeing all the mamas belt out the songs which in turn makes the babies smile is PRICELESS…………………….the one I love the best is ‘Way up high in the Apple tree’ – mamas start out with standing mountain climbers as if they were climbing a tree, then they hold a plie squat and shake their arms like shaking the tree, and then the arms make a swish movement and rub their bellies for ‘mmmmmmmmmm, good!’ --- you might need a video to accompany this! 😉

What is one thing being a business owner has taught you about yourself?

Being an entrepreneur isn’t easy. It takes lots of blood, sweat, and tears to get through the roller coaster of emotions. The best thing it has taught me is that I can ask for help and that help isn’t a sign of weakness, it just means that a team of passionate and giving people can do so much more together. It has taught me that I am not alone. (thank you team!)

What do you do for self-care and how do you find the time with your busy schedule?

This might sound corny to most of you, but teaching classes are taking care of me as well. I get physical movement, I get inspired by all the wonderful women in my class, I get to connect with them, they make me feel good and make me smile – that is such a great feeling. I don’t see it as ‘work’ – it’s a form of self-care. On top of that I like to get pedicures (I mean – foot/leg massage in a massage chair!), I go out to lunch BY MYSELF to give me time to reflect and just BE, I get in sporadic full body massages, I take nice long hot showers after everyone else is already asleep & I get together with friends to laugh and have fun. It isn’t easy to find the time – that’s for sure. I actually have to write it in my calendar as an appointment to ensure it gets done!

What is one of your favorite FIT4MOM classes to teach?

Stroller Strides hands down – I mean, who doesn’t love seeing the mamas interact with their babies while sweating AND singing?! However, I hardly teach it anymore due to timing AND I have an amazing team of mamas that are better at it than I am (I’m getting up there in age!) <3 so I suppose I’ll have to say Body Back ----- I get to see women transform right in front of my eyes, week after week – seeing the smiles and confidence grow is quite breathtaking.

What is a fun fact that most of our moms wouldn’t know about you?

I’m a certified forklift operator, I can operate a concrete demolition breaker, I can build walls out of cement and cinderblocks …………… I used to flip homes in Europe for 12 years (and live in them at the same time! I do not recommend that to anyone!)

What is one of your hopes for the franchise in 2019?

My biggest hope is to get the word out to local hospitals, OB/GYN offices, women’s care centers, pediatricians and doctors about our programs. Moms need a village and we are just that – a village of mothers that have open arms to take in even more moms – the love we have is endless. I’d like to see every mom come to at least ONE CLASS so they can see that we are more than just a ‘workout’ – what we offer cannot be provided anywhere else. #AllTheMoms #Fit4MomLSBWKNoVa --- and I might want to open a few more locations … stay tuned! 2019 is going to be AWESOME!!!!!

#Fit4MomLSBWKNova #franchiseowner #fearlessleader #strength #energy #businessowner